Builder Visual Development Platform
Empower your entire digital team to quickly code, create, iterate, and optimize differentiated digital experiences using an API-first platform that has AI in all the right spots.
Leading enterprise digital teams accelerate their roadmap with Builder
Key Features
Streamline your entire idea‑to‑production workflow
Builder Develop
Turn Figma designs into code with AI
Design to Code
Reduce Figma-to-code development time by 80%
Component mapping automatically reuses existing code components when you have them
Custom instructions refine code output at the developer or team level
Code sync quickly shifts generated code from Builder to your developers’ code editor
Enterprise-ready AI means we never train on your data and you can bring your own LLM
Builder Publish
Build & optimize digital experiences
Visual Editor
Give marketers visual tools to self-serve web and mobile changes
Component registration lets marketers drag & drop your code components
Import from Figma makes it seamless to go from a final design to a live experience
Roles, permissions, & design tokens fine-tune the visual editor to ensure no one goes off the rails
No-code editing reduces dependencies on developers for small iterations
Visual editing AI gives marketers the power to generate entire on-brand experiences
HEADLESS CMS
Efficiently create, manage, and deliver structured content
Content hub helps teams structure, create, and manage content in one place
Dedicated SDKs and REST and GraphQL APIs help developers quickly integrate content
Roles, rules, and workflows help improve content quality and compliance
Edit with AI helps your team quickly create and update content in context
Optimization
Experiment & personalize without performance trade-offs
A/B tests let you quickly set up, launch, and measure experiments
Personalized targeting personalizes content based on visitor attributes
Heatmaps give you a quick view of how visitors are engaging with your experiences
Server-side & edge delivery ensures there is no impact on site performance or core web vitals
20% increase in development capacity
"Thanks to Builder, we diverted 20% of our development budget from content management maintenance to strategic growth initiatives like optimizing conversions and increasing member loyalty."
Tim Collins, CTO at TechStyle Fashion Group
Read the customer story
Shipping new pages in minutes not days
"With Builder, we have launched more than 250 new pages, which attract an average of around one million monthly visitors. Also, we can now run website experiments that helped to improve homepage conversion rate."
Laura Older, Website Optimization Manager at Zapier
Read the customer story
100+ personalized homepages in a month
"With Builder, we’re able to see the same quality results that were only previously possible through reliance on our engineering team, who now have capacity to tackle higher-value projects."
Dave King, CTO at Everlane
Read the customer story
2x faster time to market
"Implementing Builder was like stepping from the shadows into the light. It gave us the flexibility and speed we needed to stay ahead and empowered our teams to focus on what they do best — creating and innovating.”
Sam Feldman, Manager of Creative Technology at J.Crew
Read the customer story
160+ engineering hours saved per sprint
"Our developer team is ecstatic about working with Builder. They’re far and away the best vendor that we work with in terms of customer service, development processes, and documentation."
Colin Tracy, Director of Engineering at Black Rifle Coffee Company
Read the customer story
20 sites launched in 8 months
"The goal was to find the right solution not just for our web team, but for the brand teams and everyone involved."
Tyler Hozie, Director of Technology at Anheuser-Busch
Read the customer story
1 day to go from design to live
"With our old tool, if [growth marketers] asked me for something, I’d probably say it wasn’t possible or would take a long time to update even a small thing. Now, everything they ask, I say ‘yeah, it’s doable."
Sharon Hau, Senior Manager of Growth Engineering at Harry’s
Read the customer story
20% increase in development capacity
"Thanks to Builder, we diverted 20% of our development budget from content management maintenance to strategic growth initiatives like optimizing conversions and increasing member loyalty."
Tim Collins, CTO at TechStyle Fashion Group
Read the customer story
Shipping new pages in minutes not days
"With Builder, we have launched more than 250 new pages, which attract an average of around one million monthly visitors. Also, we can now run website experiments that helped to improve homepage conversion rate."
Laura Older, Website Optimization Manager at Zapier
Read the customer story
100+ personalized homepages in a month
"With Builder, we’re able to see the same quality results that were only previously possible through reliance on our engineering team, who now have capacity to tackle higher-value projects."
Dave King, CTO at Everlane
Read the customer story
2x faster time to market
"Implementing Builder was like stepping from the shadows into the light. It gave us the flexibility and speed we needed to stay ahead and empowered our teams to focus on what they do best — creating and innovating.”
Sam Feldman, Manager of Creative Technology at J.Crew
Read the customer story
160+ engineering hours saved per sprint
"Our developer team is ecstatic about working with Builder. They’re far and away the best vendor that we work with in terms of customer service, development processes, and documentation."
Colin Tracy, Director of Engineering at Black Rifle Coffee Company
Read the customer story
20 sites launched in 8 months
"The goal was to find the right solution not just for our web team, but for the brand teams and everyone involved."
Tyler Hozie, Director of Technology at Anheuser-Busch
Read the customer story
1 day to go from design to live
"With our old tool, if [growth marketers] asked me for something, I’d probably say it wasn’t possible or would take a long time to update even a small thing. Now, everything they ask, I say ‘yeah, it’s doable."
Sharon Hau, Senior Manager of Growth Engineering at Harry’s
Read the customer story
Integrations
Connect to the way you code, design, and integrate
Your Figma designs
Bring Figma designs to life in seconds with our design-to-code solution, Visual Copilot
Your backend stack
Bring your composable tech stack together to ship experiences
Your framework
SDKs for every modern
frontend framework
Your components
& design system
Leverage your existing design tokens and Figma components
Enterprise
Engineered for your enterprise
Granular roles & permissions
Plug in your own LLM
Environments
Custom plugins
Localization
Global support
SOC 2 Type II
SLAs
Learn More
Explore Builder resources
Digital Leader Resources
- GuideWhat is a Visual Development Platform?
- EbookHow AI + Visual Development are redefining enterprise digital experience delivery
- GuideWhat is Visual Editing?
- GuideWhat is a Headless CMS: a Visual Guide
- WebinarAccelerating Idea to Production: Using Visual Development + AI to Ship 10x Faster
- BlogThe AI-Driven Evolution of CMSs: From Text Boxes to Generative UI
